Hello, I'm Gabriela
Senior Designer
UX & UI
I specialize in UX and UI design for both desktop and mobile devices, using Design Thinking techniques to create user-centered solutions. My process involves a strong focus on the user, from the initial wireframe creation to high-fidelity prototyping. I conduct research with users and utilize tools such as Microsoft Clarity, Hotjar, surveys, and usability tests to make informed decisions based on real data.
AREAS OF EXPERTISE
Since 2009
designing
experiences
graphics
websites
experiences
UX & UI
UX and UI design for desktop and mobile websites, as well as landing pages. My process involves creating user journey maps, personas, site maps, and wireframes, also conduct user surveys and research.
Graphic Design
I have experience in a wide range of graphic design projects, including book, magazine, and e-book layout, branding, stationery, social media posts, infographics, videos, and presentations.
Photography
Experience in product and environment photography, including processing and post-production. My skills include image capture, as well as video and sound editing.
Design team Management
I have experience in hiring, training, and managing design teams, as well as standardizing and organizing processes to ensure optimal team performance.
MOBILE AND DESKTOP
Check out my projects
UX/UI
Graphic Design
Photography
WHO AM I?
About me

Hello, my name is Gabriela. I have been working as a designer since 2009. In 2015, I began working with websites at a digital marketing agency while continuing to do graphic design. At that time, my role was referred to as web designer, but my tasks were similar to those of a UX/UI designer. I also served as the Design Leader for a team of about eight people. I primarily designed websites for small businesses, but also worked on projects for larger companies.

Currently, I work at a tech company called Act Digital, where I am outsourced to Mobilize Financial Services. I am responsible for all aspects of UX/UI for Renault On Demand and Nissan Move, including user journey, usability, UI, research, and more.

Education
Graphic Design Bachelors Degree
‍Universidade Federal do Paraná - 2010
Graduate | Digital Games | Art and Animation
‍Pontifícia Universidade Católica do Paraná - 2015
Google UX Design Certificate
‍Coursera - 2021
Experience Design
‍Aldeia Coworking - 2017
High Performance Team Management
‍Aldeia Coworking - 2019
LinkedIn
SOFTWARES & SKILLS
Knowledge

Languages: Portuguese (native) - English (advanced) - Japanese (beginner)
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Operating systems: Windows - MacOS - IOS
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Working knowledge: Word - Excel - PowerPoint - Pages - Numbers - Keynote - Audacity - PowerBI -
Microsoft Clarity - Google Analytics - DaVinci Resolve - Miro - Notion - Agile - Jira - Asana - Wrike

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Contact
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